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25 May 2023

YouTube’s retiring YouTube stories next month

Social Media Today

YouTube is the latest platform to move on from the Stories format, with YouTube Stories set to be depreciated next month.

Originally launched in 2018 in order to latch onto the Stories trend (which had been initially sparked by Snapchat), YouTube Stories aimed to provide a similar, full-screen engagement option, and provide more ways for creators to connect.

But it never really caught on, and never even saw a full launch to all users. And with Shorts and Community Posts now gaining much more traction as engagement options, YouTube’s moving on from the Stories format, in order to enhance its focus on these elements.

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