Instagram has rolled out its Creator Marketplace offerings for the Indian market.

Apart from India, the social media app, intends to expand its offerings to seven new markets. It aims to engage creators and brands from Canada, Australia, New Zealand, the UK, Japan, India, and Brazil, facilitating collaborations and partnership ads with relevant creators. Partnership ads (formerly known as branded content ads) intends to allow advertisers to amplify content with a creator or other partner’s handle to scale their collaborations.